Campaigns
In 2006, 23 million people stood up, in 2007 47 million people, last year 116 million people Stood Up and Took Action.
Let’s break the record again this year and send a louder message than ever – achieve the Millennium Developments
Why Stand Up and Take Action in 2009?
For a very first time Malaysia is joining millions of people around the world in showing our support for the fight against poverty and the achievement of the Millennium Development Goals (MDGs). This year Stand Up will take place against the backdrop of a deepening financial crisis and a slowing global economy. It is a time of great challenge for development in general and the MDGs in particular. Already we are seeing the potentially devastating impact of this on the world’s poorest and most vulnerable. We know that the current economic climate threatens to undo and possibly even reverse the very significant gains that have been made towards achieving the MDGs. With just six years left to the 2015 deadline for the achievement of the Goals, we cannot afford to let this happen. The achievement of the MDGs must remain a priority on the global political and public agenda. In this environment, Stand Up is a vital opportunity to send a clear and urgent message to world leaders and decision makers and raise the political stakes. Our policy messages and actions must reflect the urgency of the situation and must be an instrument to convey the sense of our growing impatience and intolerance of excuses for and distractions from the implementation of policies and programmes that address the poorest and most vulnerable.
Chic Yamada Clothing is initiating the Stand Against Poverty by United Nation. For every pieces of Chic Yamada’s clothes sold, we are donating USD$1 into the funding of activating this campaign. So far we have raised RM2,450 equivalent to USD$700 in 2 months time. This fund will be used to activate our very 1st campaign this year to raise targeted RM10,000 to buy school books and other miscellaneous for children’s and women in Malaysia.
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